Background reading on big data, campaigns and Election 2012
In June, O’Reilly Media hosted a special online conference at 12 PM ET on big data and elections. The archive is embedded below:
In October, Al Jazeera’s “The Stream” devoted a show to “Data mining the U.S. Election”
If you’re new to the topic, here’s a list of good background and landscape news articles that should be useful.We’ll update the post as more relevant material comes along.)
PATRICK RUFFINI: “Goodbye, polling. Hello, Big Data.”
TECHPRESIDENT: “Election 2012: It’s Not Facebook. It’s The Data, Stupid.”
SLATE: “Project Dreamcatcher: How cutting-edge text analytics can help the Obama campaign determine voters’ hopes and fears.”
GUARDIAN: “Obama, Facebook and the power of friendship: the 2012 data election”
CAMPAIGNS & ELECTIONS: “Big Data Is A Big Factor in 2012.”
GUARDIAN: “Obama campaign leaves Mitt Romney trailing as focus shifts to November”
POLITICO: “Obama’s Data Advantage”
GUARDIAN: “Mitt Romney’s campaign closing gap on Obama in digital election race”
TECHPRESIDENT: “Zac Moffatt Talks Digital Strategy”
NEW YORK TIMES: “Campaigns Mine Personal Lives to Get Out Vote”
